Audio recording and presentation slides from Alan K’necht’s standing room only conference address at digitalsummit Detroit – September 26, 2019.
During his session, Knecht discusses why it is important to use your analytics data as part of a story, instead of just presenting the mere facts (the “data”). This helps engage your audience and increase understanding and how long people will remember what you said.
For more ideas on how to turn your analytics data into a meaningful story (data visualization), list to the full conference address and enjoy the accompanying slide deck.
https://digitalsummit.com/data-analytics/data-talk-and-sing-det19/