In this Marketing Land column, Alan K'necht discusses the need to put all your data into context instead of just reporting absolute values from digital/web analytics programs.
To exemplify the value of this approach to engage your stakeholders, we use data from K'nechtology's acquisition of an electric car.
Read the full column at: https://marketingland.com/how-to-make-your-data-sing-282072
Which would you prefer to see in a report sent to you?
To interact with our data visualization reports: https://alank.ca/2PmyFIj