On Thursday May 18, Alan K’necht is speaking to the South Florida Interactive Marketing (sfim) Association at their regular monthly meeting in Fort Lauderdale, Florida.
His presentation is “Google Analytics 4 (Ga4) vs. Google Universal Analytics (UA/GA3)”. Change is never easy even when it is a positive change. There is a lot of confusion about GA4. As with any new version of software there are good, bad and things most people don’t understand in it.
During the presentation, learn about the differences between Google UA and GA4. One major change in GA4 interface is far more customizable than UA. See these new features and learn to leverage them to your specific needs.
To register for this or other events visit sfim’s website.